So many times I hear my clients and my peers talk about how they “feel bad” or feel too “salesy” when they talk about making money and charging people for their services or adding an affiliate link to a piece of their content. I can relate. When I first started getting paid for my content marketing and content creation I would sometimes question “can I ask for this much?” or is it “too pushy to add an affiliate link to a post that I might make a small commission from?” Those were not fun times. I found myself overworked, underpaid, burned out, and stuck in my business growth. Everything changed when I made one huge mindset shift.
How to get comfortable with making money as an entrepreneur
What did I do? I learned how to be OK with making money by assigning real value to what I was offering. Of course, it was more about me liking me than other people “liking me”, but you get the point.
I created a business model that I knew was creating and sharing content and offering services that were truly helping people solve problems. Once I made this alignment in my business, I was completely comfortable making money from what I was offering. Because I was completely comfortable that what I had to offer had real value. Here my top 3 key points to think about when you think about how to get comfortable making money as an entrepreneur.
You are serving people, but you are not a volunteer
Not that volunteering is bad in any way, but if you started a business, you most likely did it for two reasons: to help people and to make money.
All kinds of service professions both serve and have no problem taking a salary.
Doctors, lawyers, dentists, business coaches, therapists, almost every profession that serves, takes a salary. Have you ever gone to the dr. and they said, “no charge. I feel like taking money for helping you is too “salesy” NOPE. I don’t think so.
So why is making money from sharing information such a hairy topic? It really comes down to assigning self-worth. When you create a piece of content, or make a product, share an idea based on experience, or offer a service, you have to realize that all of these things take time to do. Creating these things and offering these services is your job. So why would you not get paid for them?
In order to feel ok about making money from what we are offering, we need to feel that what we are sharing and offering our audiences Has. Real. Value.
Monetizing helps keep your content high-quality
Monetizing is actually a great way to create a self-checkpoint on your content. Assigning monetary value to something makes you think deeply about if you are putting out high-quality content that serves your audience.
Whether you are selling your own product or service, or someone else’s via affiliate marketing, you have to get ok with assigning value to what you are sharing and creating. Speaking of affiliate marketing…
Affiliate marketing is not a dirty word
For a long time, and even now, some people really cringe at the term “affiliate marketing.” And I get it. We’ve all seen the bad side of this; sites that spam the heck out of you and bring zero service, just quick cash grabs. YUCK. I get it. It’s the digital marketing equivalent of Harry’ Used cars salesman comin’ atcha. BUT, there’s a different way to use affiliate marketing. One that really adds value to the people you are serving. If you are truly sharing products you love, you are sharing a story of how something you used helped you and you are sharing this knowledge with others in the hopes that it will help them. You are saving people time and possibly money they will not have to use researching and trying products on their own because you have done it for them. That is definitely worth something!
If you want to help ppl and grow your business and income you have to get comfortable-assigning monetary value to your services and products
So how do you feel about making money online? Where are you on a comfort scale of 1-10? I would love for you to share your concerns and/or your triumphs on the subject of being OK with making money and assigning value and worth to your work. You can email me here or drop your thoughts in the comments.
Don’t forget to pin this post for later when you need a boost of confidence!
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